Set: SAFE EFFICIENT
Visual Language (VOICE)
Contrast of Space 50%-60% white space
Shape of Forms planes made from strips (1*4, 1*7)
Orientation of Forms 90, 180 degrees
Size of Forms equal, or scale only in one orientation
Placement of Form center/ edge
Space between Forms 0.25in or 0.5in
Objective Rules (assignment rules)
#1 Inspiration: books, shelves, grid etc.
#2 Creating a feeling of solidity
#3 Plane
#4
(use at least 2)
Interpretation of Visual Language
What did you interpret to apply your rules?
Forming planes by using multiple strips without white space in
between. Start from center every time to ensure balance. Control
spacing.
Explain your process.
My inspirations for this set are objects like “books” or “shelf”. I was thinking about how books are designed. The dimension/ proportion of each page in the book use the space efficiently. And you can always
fit books into a shelf without taking too much space. That’s how I think
by using plane, I can address the theme “safe and efficient”.
I started the balance by using four 1in*4 strips and place it in the
center. It becomes the first solid form with equal white space around
it. Then, I used same strips to form 3 different width and controlling
the white space in between them. They are still in the horizontal
center of the background. For hierarchy, I used 1*7 and 1*4 strips.
The forms are contrasted as plane vs. non-plane. The rhythm applied
same logic, but achieved by controlling the white space. The black
forms start from the edge and essentially creating the repetition for
the rhythm.
Set: FIERCE DYNAMIC
Visual Language (VOICE)
Contrast of Space 70%-75% white space
Shape of Forms 1*4, 1*7, 1*11in strip
Orientation of Forms 40 degree, 50 degree
Size of Forms size varies on shape forms
Placement of Form diagonal
Space between Forms 0.1-0.3in
Objective Rules (assignment rules)
#1 Inspiration: traffic, motion
#2 Creating a feeling of linear
#3 Line
#4 Always starting with corner(s)
(use at least 2)
Interpretation of Visual Language
What did you interpret to apply your rules?
Forming lines by using 2-5 strips. Always creating whitespace in between pieces for eye movement. Applying parallel or perpendicular relationships between pieces. Starting from corners to ensure
balance.
Explain your process.
My inspiration for this set is a scenario of the “traffic” in “motion”. I think the graphic language of lines illustrating this idea well. Also, starting the composition from the corners and making pieces running
diagonally create a dynamic balance. That’s how I understand “Fierce
and Dynamic”.
I started the set with simply 2 pieces of 1*7 strips. Then as the theme
changes from balance, to hierarchy, to rhythm, I kept adding pieces
up to 5. The scale of the pieces varies only in its longitude dimension
in order to unify the linear language. The rhythm of the white space is
either very narrow (0.1in -0.3in) or very wide to create tension or
release of the space.
Set: WHIMSICAL DELICATE
Visual Language (VOICE)
Contrast of Space 90% white space
Shape of Forms Square 1*1, 1*2
Orientation of Forms 0 degree, or with rotation
Size of Forms Should be equal
Placement of Form from center, or from edge
Space between Forms 0-1 in
Objective Rules (assignment rules)
#1 Inspiration: salt, sprinkle
#2 Creating a feeling of point
#3 Points
#4 Starts with the center or avoid center
(use at least 2)
Interpretation of Visual Language
What did you interpret to apply your rules?
Initially, I was planning to use only 1*1 squares. However, I found it interesting if the square is scaled only in one direction. It still conveys the idea of point or dot feeling. I got inspirations from salt cubes under
microscope and sprinkles. Rotation is used for the “whimsical”, and
the form itself becomes my understanding of “delicate”.
Explain your process.
My inspirations for this set are salt cubes under microscope, as well as sprinkles on a donut. I used the minimal piece of 1*1 square for most of the pieces. In order for the contrast and playfulness, I added
another form of 1*2 pieces. Thinking of the balance, I continued
starting with the center. Then, it also helps to balance the composition
moving around the corner diagonally.
To achieve whimsy, I kept trying to place the squares with rotation.
Each of the rotation varies so that a sense of randomness helps with
the objective. However, the rotation is also conscious, and it’s not
always rotating between two pieces. As a result, there’s a continuity
of a repetitive rhythm.