Elena

Elena, Duran
Set: SAFE EFFICIENT

Visual Language (VOICE)
Contrast of Space: Use the least amount of shapes to convey objective (at least 75% of white space)
Shape of Forms: Square, rectangles
Orientation of Forms: 90 degrees
Size of Forms: The size of the objects should be equal (except for scaling)
Placement of Form: Center
Space between Forms: 0.25 inches

Objective Rules (assignment rules)
#1: Modify center object
#2: All forms will be centered along an imaginary x axis that goes through the middle of the background (except for emphasis using space)
#3: For scaling: double the lenght of the unit piece (from 1×1” to 1×2” or 1×4”)
#4: For emphasis using space: double the standard space (from 0.25” to 0.5”)

Interpretation of Visual Language
What did you interpret to apply your rules?
Vertical symmetry

Explain your process:
I tried to keep it simple by using the least amount of shapes that would allow me to convey the objective. All compositions use a centered x axis and y axis to provide all compositions a very explicit sense of balance and cleanliness. The spacing between shapes was determined by composition number 6.

Set: WHIMSICAL AND DELICATE

Visual Language (VOICE)
Contrast of Space: Use the least amount of shapes to convey objective (at least 75% of white space)
Shape of Forms: Square, rectangles
Orientation of Forms: 20 and 30 degrees
Size of Forms: 1×1″, 1×2” and 1×4”
Placement of Form: Up
Space between Forms: 0.1 inches

Objective Rules (assignment rules)
#1: Modify second object from right
#2: 20 and 30 degree inclination between objects
#3: For scaling: double the lenght of the main piece (from 1×1” to 1×2” or 1×4”)
#4: For emphasis using space: object being emphasized placed at the bottom

Interpretation of Visual Language
What did you interpret to apply your rules?
I tried to capture the playfulness and movement of a wiggly dance. I used 1×1” squares to give the pieces movement and lightness.

Set: FIERCE AND DYNAMIC

Visual Language (VOICE)
Contrast of Space: Progression of contrast, (a lot of white space to less white space)
Shape of Forms: Diagonal strips
Orientation of Forms: 45 degrees
Size of Forms: Size varies from 1×1” to 1×11”’
Placement of Form: Along an imaginary diagonal axis
Space between Forms: 0.1 inches

Objective Rules (assignment rules)
#1: Keep top right shape going out of edges
#2: All forms will be aligned to a diagonal axis

Interpretation of Visual Language
What did you interpret to apply your rules?
Diagonal position conveying movement. I tried to capture the dynamism of a sound wave. I started with composition number 6 because that proved to be the most challenging one for me. From there I went backwards to get the other compositions. I modified the size of the pieces in a way that conveys dynamism, and kept the top rigth piece going out of the frame constant because it is a key piece to convey the fierceness of the set.