Puneet Sharma

Redo of Gestalt Assignment

Set: Fierce & Dynamic

Visual Language (VOICE)
Contrast of Space – 80-90% white space
Shape of Forms – mostly 8X1 and few 7X1 & 6X1
Orientation of Forms – the main top right form is at 45 degrees, others are at 90 degrees of that object
Size of Forms – size are different unless the objective requires them to be same
Placement of Form – edges
Space between Forms – few inches away oriented at different angles

Objective Rules (assignment rules)
#1 No center object
#2 New forms must be added from the adjacent side of the frame at 90 degrees
#3 long forms to add the dynamic nature to the compositions
#4 length varies depending on the objective
(use at least 2)

Interpretation of Visual Language

What did you interpret to apply your rules?
bold, strong, confident, intense, sharp, speed, unstoppable, movement, changing, waves

Explain your process.

1. Two forms coming in from top and bottow at 45 degrees angle looking to intersect but not actually intersecting. The two forms divide the white space in somewhat equal but non similar white space
2. Three orthogonal forms of different lengths entering the space to create an effect of white space balance while adding a dynamic element. I used a 1X1 square coming in from the left side. This is compensating for the reduced length of the form entering the space from below (compared to it’s length in objective #1)
3. three equal sized forms entering from three sides of the frame, top, right and left. For this I kept the orientation of the form rising upward but shifted the side from where it was entering the frame in order to create a blanace of white space.
4. Three form entering the space from top, left and bottom side of the frame. The left and bottom are comparable size but the one entering from top is disproportionately long
5. Three forms of equal length and at an angle of 45 degrees entering from top, left and bottom side of the frame. The left and bottom one’s tend to come more closer to each other compared to the third one which is far apart and is perpendicular to the others
6. Four form entering the space from all four sides of the frame at an angle of 45 degrees. Forms entering from opposite sides are of equal length.
7. Extending from the objective #6, two additional long forms entering the frame from left and right sides of the frame parallel to the one’s in #6 creating an effect of emphasis

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Set: Delicate & Whimsical

Visual Language (VOICE):

Contrast of Space – 85 – 95% white space
Shape of Forms – Mostly Squares 1×1″, Some 2×1″
Orientation of Forms – 40 degrees
Size of Forms – along the center horizontal axis
Placement of Form – spreads out horizontally to both sides from center, forms are equidistant but assume different angles to convey the interpretation.
Space between Forms – 1/3 inch

Objective Rules (assignment rules)

#1 Objective alters center object in scale
#2 New Forms should be placed symmetrically on the vertical line unless it unbalances the white space
#3 Use minimum number of forms to meet the objective

Interpretation of Visual Language

What did you interpret to apply your rules?

Associate words are: quirky, unique, different, cool, fun, unpredictable, non-conforming, gentle, sensitive, intricate

Explain your process:
1. Extending from the safe efficient piece except the 1X1 square is angled at about 20 degrees.
2. Three forms aligned horizontally, two 2X1 rectangles and a 1X1 center piece. All three form tilted in different angles, leftmost about 15 degree, center at 20 and right most about 40 degree in the opposit direction to signal the quirkiness or whimsical part of the of the composition.
3. Three 1X1 squares aligned horizontally, spaced about 3rd of an inch apart from each other and tilted at different angles. But this time the first one is tilted about 40 degree, center at again 20 and the third one about 15 degrees.
4. two 1X1 squares and a single 2X1 rectangle aligned horizontally. the leftmost piece is 2X1 tilted at 10 degrees , the center and rightmost square is at 20 degrees
5. Three squares aligned horizontally, center and the rightmost square are 1/3rd inch apart and the rightmost is twice (2/3rd inch) away from the center. The leftmost square is tilted 40 degrees, center at 20 and rightmost at 10.
6. Five forms consisting of two 2X1 rectangles and three 1X1 squares aligned horizontally and alternating not just in size but also in orientation conveying a sense of rhythm while being whimsical
7. Extending from the above objective, only this time the center object is much larger (4X1) to break the rhythm and add a component of unpredictability

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Set: SAFE & EFFICIENT

Visual Language (VOICE):

Contrast of Space – Around 85-95% white space
Shape of Forms – Mostly Squares 1×1″, Some 2×1″
Orientation of Forms – 90 degrees
Size of Forms – size should be equal
Placement of Form – center
Space between Forms – .25 inches

Objective Rules (assignment rules)

#1 Objective alters center object in scale
#2 New Forms should be placed symmetrically on the vertical line unless it unbalances the white space
#3 Use minimum number of forms to meet the objective

Interpretation of Visual Language

What did you interpret to apply your rules?

Associated words are: Simple, Clean, Minimal, Balance, White, Harmany, Rules, Symmetric, Equal, Effective

Explain your process.

1. Balance – one 1X1 square in dead center. The object being equidistant from all four corners of the frame also creates balance of white space around it
2. Balance – 3 forms using scale: the center object changes from 1X1 to 2X1 and it’s flanked with 2 1X1 square to convey balance of weights above and below the center object
3. This extends from the object #2. And since the balance has to be conveyed only through use of space, the scale is taken out here. The center object goes back to the original 1X1 form
4. use of a 2X1 along with two 1X1 squares to convey heirarchy between different 3 different forms. Again because the objective to be minimal in use of form, only 3 forms are used
5. two 1X1 square grouped together 1/4th inch apart from each other and a single 1X1 place 1/2 inch away from the nearest 1X1. All aligned vertically
6. five object stacked vertically, three 1X1 squares and two 2X1 rectangles. the rhythm is created by alternating the squares and rectangles
7. extending from object #6, except this time a much larger rectangle replaces the center square to somewhat break the rhythm and create a new one with greater emphasis on the centeral form