An article that relates to the last class discussion on sustainability, with environmental rankings of major corporations. While governments are stalling at the notion of regulating carbon foot prints, corporations are motivated to reduce waste since that entails a drastic reduction in costs. Reducing waste is done through improving operational aspects and making more efficient products. Companies across the world are coming to the conclusion that long-term sustainability is more crucial then ever before. 

“We’ve been presented with a false choice: either great economic performance or great environmental performance,” says GE’s Vachon. “But through innovation, we can solve both challenges.”

http://www.thedailybeast.com/newsweek/2011/10/16/green-rankings-2011.html

Naila