Category Archives: Learn Ferociously

Can charisma be taught?

This profile of Olivia Fox Cabane in Matter offers an interesting take on the question of whether charisma, which we usually think of as an innate quality, can be taught — something Ericsson talks about in his HBR article.

Largely through introspection, Cabane developed an alternative definition of “charisma” that breaks the process down into three sets of skills: technical, external and internal. She argues that to be truly charismatic one needs all three sets of skills, and that internal skills are the key: learning to understand and manipulate one’s own feelings to prevent them from leading to socially awkward behavior.

Maybe you can learn these skills and be charming in crucial social situations, but is that really the same thing as having charisma? Or is it more like learning to fake it convincingly? Maybe for charismatic people these skills come easily and naturally, while the rest of us have to work at it. You can fool other people, but you can’t fool yourself.

lean startup at GE

 

Here’s an interesting article on how General Electric is applying ideas from lean startup and focus on rapid learning in product development (a type of deliberate practice with those refrigerators).

“The feedback was hard for the engineers to hear, but it made a huge impact on them. In January 2013 the team came out with a “minimum viable product.” They put it out in front of customers, and … the customers didn’t like it. The first feedback they got was that the stainless steel was too dark. So they made it a lighter shade of silver. Then the lighting tested poorly. They revised it and tested it again. They cycled through several product iterations. By August they had version 5, and customers started to like it. They built 75 of version 6 in January 2014 and response so far has been positive. They’re now working on version 8, which they will produce in October, and version 10, with better lighting, and there is a design projected for 2015. They intend to launch new products every year.”

Strengths and weaknesses of A/B Testing

In one of my other courses we are experimenting with A/B testing on our own designs. The syllabus introduced this Wired article in which the strengths and weaknesses of the method are discussed. Just as the assigned chapters for this course the article builds on the Optimizely founder, Dan Siroker’s revelation during the Obama 2008 campaign, but it also takes a critical perspective and highlights some of the potential downsides of A/B testing. I especially think the method’s bias towards incremental improvement and its lack of lessons are worth bringing into our discussion on Friday.

Somm

Screenshot from the documentary Somm

I recently watched the documentary Somm, available on Netflix. It’s about four men who are trying to achieve the rank of Master Sommelier, the highest possible rank for a sommelier in the world. The diploma’s been available since 1969, but only 214 people had earned it by the end of last year. The test has three parts: theory, service, and a blind, 25-minute taste test of 5 wines. In the taste test, they have to be able to identify the grape varietal, the region from which the wine came, and the year. 

Their journey to the exam reminded me a lot of Jiro Dreams of Sushi, and the focus Jiro exhibited. The exam occurs only once a year, and obviously only a handful of people pass. The sommeliers in the film spend all of their time focusing on this one task: pass the test. At the end, they mention that it’s only the beginning, they have to constantly learn more and refine their palates to stay on top. It’s a great look at what it takes to be the best in this particular field, and to do what many would consider (nearly) impossible.

The Gap

A couple months ago, a filmmaker made a video based on a talk from Ira Glass, who hosts the NPR radio show This American Life. It was his advice for people who are frustrated with their work. He says that when people start out in a creative field, there’s a gap between taste and ability. Glass claims that a lot of people quit at this phase. But those who make interesting creative work spend years recognizing the gap, being disappointed with their work, and trying to lessen the gap.

His main suggestions are to do a lot of work (a flavor of the contentious 10,000 hours to expertise rule), but he also talks about setting deadlines to keep working and remain focused. It’s a slightly different angle from which too look at some of the ideas from this class, including focusing and continuing to refine and tweak where others give up or accept things as good enough.

Video below.

THE GAP – Ira Glass

Evan Williams on Focus and Learning From Mistakes

In 2005, Twitter Co-Founder Evan Williams blogged his “Ten Rules for Web Startups” which mostly revolve around narrow focus, simplicity, agility, and execution – months before Twitter was started. Williams had previously founded Blogger, which was one of Google’s first acquisitions in 2003. At the time of writing his Ten Rules, Williams was CEO of the (since failed) Odeo.

About a year later, Williams admitted in an interview that he had not been paying attention to his own advice while running Odeo. In particular – Odeo built too much, moved too slowly, and raised too much money.

Is this type of self-awareness and ability to learn from past mistakes a necessary trait for technology leaders in general, or specific to entrepreneurs?