April 17: i214 Welcomes Peter Merholz & Elena O’Curry of Groupon

Peter Merholz and Elena O’Curry will be joining the class to lead a session about UX research and design. Peter will offer high-level discussion points, and Elena will share more detailed work she’s done in gathering quantitative and qualitative data to inform on-the-go product development processes. Bring your curiosity and questions for this interactive discussion!

Peter Merholz was one of the founding partners at Adaptive Path and helped run their operation for many years. In 2012, Peter joined Groupon as their first VP of Global Design.

Peter’s deck: The Double Diamond Model of Product Definition and Execution.

Elena O’Curry manages the UX Research team at Groupon and has been researching the interactions between people, objects and technology around the world for more than 14 years.